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Lg 77 inch (195 cm) OLED B4 Series (3840 x 2160) webOS OLED OLED77B46LA Smart 4K Ultra HD TV

Lg 77 inch (195 cm) OLED B4 Series (3840 x 2160) webOS OLED OLED77B46LA Smart 4K Ultra HD TV

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Premium 4K OLED/QLED Cinema

The Lg 77 inch (195 cm) OLED B4 Series (3840 x 2160) webOS OLED OLED77B46LA Smart 4K Ultra HD TV elevates your living room into an authentic cinematic theatre, featuring 77 inches Size, 3840 x 2160 pixels resolution, oled Display.

With wide color gamut enhancement, deep infinite black contrast levels, and Dolby Vision/Atmos tuning, it delivers breathtaking visuals for 4K streaming and high-end console gaming.

star_rate Key Hardware Features:
tv77 inches Size
tv3840 x 2160 pixels resolution
tvoled Display
star16:9 aspect ratio
thumb_up Key Strengths
  • check_circleInfinite contrast ratio and true deep blacks with Dolby Vision HDR
  • check_circleFluid 120Hz refresh rate with VRR support for PS5 and Xbox console gaming
  • check_circleBezel-less architectural design enhances living room decor
info Points to Consider
  • help_outlineSignificant investment compared to entry-level LED backlights
  • help_outlineRequires a dedicated soundbar or audio receiver for room-shaking cinematic bass
verified Best Suited For:
Cinephiles, home theatre connoisseurs, and PS5/Xbox Series X gamers wanting deep true blacks, 120Hz VRR gaming, and immersive HDR visuals.
do_not_disturb_on Who Should Skip This:
Budget buyers who only watch standard cable television or basic SD news broadcasts.

Best price for closest match CRYSTONICS AKB73715601 TV Remote Compatible with LG smart LCD LED OLED UHD 3D 4K Webos TVs

₹243  at  snapdeal

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Product Features:

  • 77 inches Size
  • 3840 x 2160 pixels resolution
  • oled Display
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    verified_user Verified Purchase & Delivery Information

    The latest price information for best matches of Lg 77 Inch (195 Cm) OLED B4 Series (3840 X 2160) WebOS OLED OLED77B46LA Smart 4K Ultra HD TV was updated on 5:41:11pm 08-10-2026.

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    Product Overview & Value Proposition

    The LG 77 inch (195 cm) OLED B4 Series (OLED77B46LA) represents a significant leap in large-format home entertainment, positioning itself as a premium 4K Ultra HD Smart TV designed for enthusiasts who demand cinematic immersion. As part of the B Series for the 2025 model year, this television leverages advanced OLED technology to deliver deep blacks and high-contrast imagery across a massive 77-inch display. It is engineered to serve a diverse audience, ranging from hardcore gamers seeking high refresh rates to cinephiles looking for professional-grade color accuracy and spatial audio.

    Marketed as a versatile centerpiece for modern living rooms, the OLED77B46LA integrates the latest webOS 25 with AI, making it more than just a display; it is a sophisticated smart hub. With built-in support for major streaming platforms like Netflix, Prime Video, and JioHotstar, alongside access to over 100 free LG channels, the value proposition lies in its ability to combine massive scale with intelligent, AI-driven optimization. Whether used as a high-end gaming monitor or a home theater replacement, the B4 Series aims to provide a high-fidelity experience through its specialized processing and expansive connectivity options.

    Core Specifications & Architecture

    At the heart of the LG B4 Series is a sophisticated architecture designed to handle high-bitrate 4K content with ease. The display features a 3840 x 2160 resolution, ensuring every detail is rendered with 4K Ultra HD precision. This visual data is processed by the α7 AI Processor 4K Gen8, a powerful component dedicated to enhancing image quality through 4K AI Super Upscaling and Dynamic Tone Mapping. This processor ensures that even lower-resolution content is optimized for the large 77-inch panel.

    The technical architecture is further bolstered by several key performance metrics:

    • Display Technology: OLED with an IPS display type, offering a 178-degree wide viewing angle for consistent color reproduction from almost any seat in the room.
    • Refresh Rate: A high-performance 120 Hz refresh rate, essential for smooth motion in sports and high-speed gaming.
    • Memory and Storage: Equipped with 2 GB of RAM for smooth multitasking and 16 GB of internal ROM for application storage.
    • Color and Contrast: Features Dynamic QNED Color, 4K Expression Enhancer, and support for HDR10, HLG, and Dolby Vision to maximize dynamic range.
    • Tuner Technology: Comprehensive support including DVB-T2/T (terrestrial), DVB-C (cable), and DVB-S2/S (satellite).

    The hardware interface is robust, providing 4 HDMI ports for high-bandwidth devices like Blu-Ray players and gaming consoles, and 2 USB ports for external storage. Connectivity is rounded out by Wi-Fi, Bluetooth, Ethernet, and an RF input, ensuring the device can integrate into any modern smart home ecosystem.

    Performance, Usability & Everyday Experience

    Real-world performance of the LG OLED77B46LA is defined by its intelligent software and responsive interface. The webOS 25 operating system provides a streamlined user experience, enhanced by Intelligent Voice Recognition and an AI Chatbot. Users can interact with their TV using Voice ID, making navigation more personalized. The inclusion of AI Search with MS Copilot suggests a highly advanced method for content discovery, moving beyond simple keyword searches to more intuitive queries.

    For gamers, the B4 Series offers a specialized suite of tools. The Game Dashboard & Optimizer allows for real-time adjustments, while NVIDIA G-Sync and ALLM (Auto Low Latency Mode) ensure minimal input lag and tear-free visuals. These features, combined with the 120 Hz refresh rate, make the TV a formidable choice for next-generation consoles.

    The usability extends to multi-device management through MultiView-2, allowing users to view two different content sources simultaneously. Integration with external ecosystems is seamless, as the TV works with Apple AirPlay, Google Assistant, and Alexa. Furthermore, the AI Magic Remote provides an intuitive way to control the interface, making the vast array of smart features accessible to all family members.

    Audio Performance and Spatial Sound

    Audio is a critical component of the immersive experience, and the B4 Series utilizes AI Sound Pro to deliver a virtual 9.1.2 up-mix. Despite a physical 20-watt output from its down-firing speakers, the software works to simulate a much larger soundstage. Key audio features include:

    • Dolby Atmos: For cinematic, object-based spatial audio.
    • Clear Voice Pro: An automated volume leveling feature that ensures dialogue remains intelligible.
    • AI Acoustic Tuning: Optimizes sound based on the room's environment.
    • WOW Orchestra & LG Sound Sync: Enhances the synergy between the TV and compatible soundbars.
    • Bluetooth Surround Ready: Supports 2-way playback for wireless audio expansion.

    Design, Build Quality & Efficiency

    The physical presence of the LG 77-inch B4 is substantial, designed to be a focal point. With product dimensions of 5.09 x 171.9 x 98.9 cm and a weight of 22.9 kg (with the total item weight listed at 22 kg 900 g), it is a large-scale device that requires careful placement. The unit supports both wall mount and table mount configurations, providing flexibility for different interior design requirements.

    In terms of energy management, the TV carries a 3-star energy rating with an annual energy consumption of 241.00 kWh/year. The device operates on a 240-volt system with a maximum wattage of 495 watts. While the power draw is significant due to the massive 77-inch panel, the inclusion of AI Brightness Control helps manage energy use by adjusting the display output based on ambient lighting conditions.

    The build includes the Magic Remote Control, which requires 2 AAA alkaline batteries (included in the package). The overall design philosophy emphasizes a sleek, modern aesthetic that complements the high-end OLED technology housed within the frame.

    Pros, Cons & Buying Recommendation

    Pros

    • Massive Scale: The 77-inch display provides an unparalleled cinematic experience for large rooms.
    • Advanced Processing: The α7 AI Processor 4K Gen8 delivers superior upscaling and tone mapping.
    • Gaming Excellence: 120 Hz refresh rate, NVIDIA G-Sync, and ALLM make it ideal for gamers.
    • Smart Ecosystem: webOS 25 with AI, MS Copilot integration, and wide compatibility (Apple, Google, Alexa).
    • Superior Viewing Angles: 178-degree angle ensures clarity for wide seating arrangements.

    Cons

    • Energy Consumption: A 3-star rating and 495W max wattage reflect the high power needs of a large OLED.
    • Audio Limitations: While AI up-mixing

    About the brand

    LG Electronics is a global leader in home entertainment and appliances, famous for pioneering OLED television panels, AI Inverter Direct Drive washing machines, and Smart Inverter frost-free refrigerators.

    Categories for LG:
    RefrigeratorsAir ConditionersTelevisions & Smart TVsSmartphones & Mobiles

    PriceHunt regularly aggregates and compares live prices for LG products across 50+ authorized online stores in India (including Amazon, Flipkart, Croma, Reliance Digital, and Vijay Sales) to help buyers find verified discounts, genuine dealer warranties, and side-by-side spec comparisons.

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    Specifications for Lg 77 Inch (195 Cm) OLED B4 Series (3840 X 2160) WebOS OLED OLED77B46LA Smart 4K Ultra HD TV

    verified Detailed Specs
    star_outlineGeneral Overview
    BrandLg
    Item Model NumberOled77b46la
    ModelOled77b46la
    Model NameB Series
    Model Year2025
    tvDisplay Features
    Aspect Ratio16:9
    Display TechnologyOled
    Display TypeIPS
    Image Aspect Ratio16:9
    Refresh Rate
    • 120 hz
    • 120 Hertz
    Resolution3840 x 2160 Pixels
    Screen Size77 Inches
    Viewing Angle
    • 178 Degrees
    • 178 Degree Wide Viewing Angle
    HDR Support
    • Dolby Vision
    • HDR10 / HLG
    Picture ModesFILMMAKER MODE
    volume_upAudio Features
    Audio EncodingDolby Atmos
    Audio Input Compatible With The ItemHDMI
    Audio Output ModeDigital
    Audio Wattage20 Watts
    Speaker Surround Sound Channel ConfigurationVirtual 9.1.2 up-mix
    Speakers Maximum Output Power20 Watts
    Speaker Output20 Watts Output
    Audio TechnologyDolby Atmos
    smart_toySmart TV Features
    Compatible DevicesSpeaker, Smartphone, Laptop, Tablet, Gaming Console
    Memory Storage Capacity16 GB
    Operating SystemWebOS 25 with AI
    Special FeaturesDolby Vision, Dolby Atmos, Nvidia g Sync, ai Picture Pro, ai Sound pro
    Smart FeaturesALLM
    Casting & Sharing
    • Chromecast Built-in
    • Works with Apple Airplay
    Voice AssistantAlexa Built-in
    Supported Apps
    • Prime Video
    • Netflix
    WIFIConnectivity Features
    Connector TypeUSB, Bluetooth, HDMI, Ethernet, wi-fi
    Hardware InterfaceBluetooth, USB, S/pdif, HDMI, Ethernet
    Supports Bluetooth TechnologyYes
    HDMI Ports4 HDMI Ports to Connect set top Box, Blu Ray Players, Gaming Console
    USB Ports2 USB Ports to Connect Hard Drives and Other USB Devices
    Wi-Fi(Built-in)
    Bluetooth
    • Connectivity
    • Bluetooth Surround Ready (2 Way Playback)
    Ethernet (LAN)Ethernet Input
    boltPower & Electrical
    Voltage240 Volts
    Wattage495 Watts
    paletteDesign & Installation
    Mounting TypeWall Mount & Table Mount
    Tuner TechnologyDvb-T2/t (Terrestrial), Dvb-c (Cable), Dvb-S2/s (Satellite)
    straightenDimensions & Weight
    Item Weight22 kg 900 g
    Product Dimensions5.09 x 171.9 x 98.9 cm; 22.9 kg
    inventory_2In The Box & Accessories
    Mounting Hardware1 Oled 4k tv, 1 Magic Remote Control with 2 aaa Batteries
    Remote Control TechnologyInfrared
    flagTechnical & Manufacturing Details
    ManufacturerLg Electronics India ltd
    star_outlineGeneral Specifications
    Batteries2 aaa Batteries Required. (Included)
    Batteries IncludedYes
    Batteries RequiredYes
    Battery Cell CompositionAlkaline
    Includes Rechargeable BatteryYes
    Number Of Items1
    Supported Image TypesPng, Tiff, Jpeg, gif
    Energy Rating3 Star
    Annual Energy Consumption241.00* KWh/year
    smart_toyHighlights & Other Features
    Features
    • Dynamic Tone Mapping
    • Dynamic QNED Color
    • AI Brightness Control
    • Local Dimming
    • RF Input (Antenna/Cable)
    • SPDIF (Optical Digital Audio Out)
    • Intelligent Voice Recognition
    • AI Chatbot
    • Voice ID
    • MultiView-2 Screen
    • Works with Google Assist
    • AI Magic Remote
    • AI Search With MS Copilot
    • Satellite Port
    • LG Shield
    • Game Dashboard & Optimizer
    • 2 GB RAM
    • 16 GB ROM
    • 100+ Free LG Channels
    • AI Sound Pro (Virtual 9.1.2 Up-Mix)
    • Clear Voice Pro (Auto Volume Leveling)
    • AI Acoustic Tuning
    • LG Sound Sync
    • WOW Orchestra
    • Down Firing Speakers
    • JioHotstar and More

      User Reviews for Lg 77 Inch (195 Cm) OLED B4 Series (3840 X 2160) WebOS OLED OLED77B46LA Smart 4K Ultra HD TV

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      Price History & Analysis for Lg 77 Inch (195 Cm) OLED B4 Series (3840 X 2160) WebOS OLED OLED77B46LA Smart 4K Ultra HD TV

      sensors Live Tracking

      timelineWe have tracked price movements for Lg 77 inch (195 cm) OLED B4 Series (3840 x 2160) webOS OLED OLED77B46LA Smart 4K Ultra HD TV over the past 366 days:

      arrow_downward All-Time Low
      ₹3,20,990
      Lowest recorded price
      trending_flat Average Price
      ₹3,38,069
      Mean historical price
      arrow_upward Peak Price
      ₹3,79,990
      Highest recorded price
      tips_and_updates Our Buying Recommendation for Lg 77 inch (195 cm) OLED B4 Series (3840 x 2160) webOS OLED OLED77B46LA Smart 4K Ultra HD TV

      The best price of Lg 77 inch (195 cm) OLED B4 Series (3840 x 2160) webOS OLED OLED77B46LA Smart 4K Ultra HD TV has not shown much overall variation over the recorded period. There is insufficient information about price to comment on the trend over the past. Since Lg 77 inch (195 cm) OLED B4 Series (3840 x 2160) webOS OLED OLED77B46LA Smart 4K Ultra HD TV is at its best price right now, our recommendation will be to buy it at best price in India of ₹3,20,990.

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      Alternatives to Lg 77 Inch (195 Cm) OLED B4 Series (3840 X 2160) WebOS OLED OLED77B46LA Smart 4K Ultra HD TV

      compare_arrows Head-to-Head Rival Comparison

      Lg 77 inch (195 cm) OLED B4 Series (3840 x 2160) webOS OLED OLED77B46LA Smart 4K Ultra HD TV vs. Sony 75 inch (189 cm) BRAVIA 9 Series Choice AI Mini Google K-75XR90 (Black) Smart 4K Ultra HD LED TV

      Compare live market pricing, specifications, and buying value against its closest competitor

      visibility Currently Viewing

      Lg 77 inch (195 cm) OLED B4 Series (3840 x 2160) webOS OLED OLED77B46LA Smart 4K Ultra HD TV

      ₹379,990
      Lg
      VS ₹16,991 Difference
      bolt Top Rival

      Sony 75 inch (189 cm) BRAVIA 9 Series Choice AI Mini Google K-75XR90 (Black) Smart 4K Ultra HD LED TV

      ₹362,999 on Moglix
      Sony
      View Competitor →
      lightbulb
      Sony 75 inch (189 cm) BRAVIA 9 Series Choice AI Mini Google K-75XR90 (Black) Smart 4K Ultra HD LED TV is currently available for ₹16,991 less on Moglix, making it a strong value rival to consider.
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