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Samsung 350 Litres 3 Star 2026 Model RT38HG5A23S8HL Bespoke AI Double Door Refrigerator

Samsung 350 Litres 3 Star 2026 Model RT38HG5A23S8HL Bespoke AI Double Door Refrigerator

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auto_awesome AI Expert Verdict Independent Hardware & Value Analysis
Convertible Double-Door Family Fridge

The Samsung 350 Litres 3 Star 2026 Model RT38HG5A23S8HL Bespoke AI Double Door Refrigerator guarantees frost-free food preservation and flexible freezer storage, equipped with Double Door type, 350 litres capacity, Frost Free cooling.

Humidity-controlled vegetable crispers and smart inverter compressors keep fruits, dairy, and cooked meals fresh for longer with silent, trouble-free operation.

star_rate Key Hardware Features:
starDouble Door type
star350 litres capacity
tuneFrost Free cooling
tuneEnergy : 3 Energy Efficiency Star rating
eco Energy Efficiency & Running Cost Estimate BEE 3-Star Frost-Free Inverter
Est. Annual Power ~260 kWh / year
Est. Electricity Bill ₹2,080 / year (at ₹8/unit)
Efficiency Verdict Smart Inverter compressor adjusts speed automatically
thumb_up Key Strengths
  • check_circleFrost-free operation eliminates manual ice chipping completely
  • check_circleConvertible modes let you convert the freezer into additional fridge space when needed
  • check_circleSmart inverter compressor operates with whisper-quiet acoustics
info Points to Consider
  • help_outlineRequires slightly more vertical clearance than single-door models
verified Best Suited For:
Medium-sized families (3-4 members) seeking convertible cooling modes, frost-free convenience, and separate freezer compartments.
do_not_disturb_on Who Should Skip This:
Bachelors or single individuals with minimal weekly grocery storage requirements.

Best price for closest match Samsung 5 1 Wifi Enabled 2026 350 L 3 Star Frost Free Double Door Refrigerator (Elegant Inox)

₹44,990  at  flipkart

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Product Features:

  • Double Door type
  • 350 litres capacity
  • Frost Free cooling
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The latest price information for best matches of Samsung 350 Litres 3 Star 2026 Model RT38HG5A23S8HL Bespoke AI Double Door Refrigerator was updated on 5:40:24pm 08-10-2026.

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The Samsung 350 Litres 3 Star 2026 Model RT38HG5A23S8HL Bespoke AI Double Door Refrigerator represents a significant leap in domestic cooling technology, merging sophisticated aesthetics with advanced artificial intelligence. Positioned as a premium solution for modern households, this Bespoke AI-powered unit is designed to meet the evolving needs of families who demand both flexibility in storage and intelligence in energy management. By integrating the SmartThings ecosystem and specialized AI modes, Samsung has created a device that does more than just preserve food; it actively manages the kitchen environment to optimize efficiency and freshness.

Targeted primarily at families consisting of 3 to 4 members, this refrigerator offers a balanced capacity of 350 liters, split between a 275-liter fresh food compartment and a 75-liter freezer. Its market placement is clearly defined by its "Bespoke" design philosophy, which emphasizes a Flat Door Design and Recess Handle, making it a centerpiece of contemporary kitchen decor rather than a mere utility appliance. Whether it is through its Convertible 5-in-1 capabilities or its ability to be controlled via a smartphone, the RT38HG5A23S8HL is built for the tech-savvy, efficiency-conscious consumer.

Core Specifications & Architecture

At the heart of the Samsung RT38HG5A23S8HL is a sophisticated cooling architecture designed to maintain precise temperatures while minimizing energy waste. The unit operates on a Frost Free system, utilizing Premium Auto Defrost technology to ensure that ice buildup does not interfere with cooling efficiency or food quality. This is complemented by Twin Cooling Plus technology, which provides optimized airflow to maintain long-lasting freshness.

The technical specifications of the unit are robust, catering to both performance and durability:

  • Total Capacity: 350 Litres (275L Fresh Food / 75L Freezer)
  • Dimensions: 63 cm (Width) x 178.5 cm (Height) x 74 cm (Depth)
  • Weight: Net weight of 67.4 kg
  • Energy Efficiency: 3 Star Energy Rating with an annual consumption of 212 Kilowatt Hours Per Year
  • Electrical Compatibility: Stabilizer Free Operation ranging from 100V to 300V
  • Cooling Technology: Multi Flow system with Twin Cooling Plus and Power Freeze/Power Cool functions
  • Interior Hardware: 2 Toughened Glass Shelves, 1 Vegetable Drawer (Veg Box), and an Egg Tray

The architecture is further enhanced by the Bespoke AI integration. This is not merely a marketing term but a functional component that drives the AI Energy Mode, which is capable of providing an additional 10% energy savings. This intelligence allows the refrigerator to adapt its performance based on usage patterns, ensuring that the 3-star efficiency is maximized in real-world conditions.

Performance, Usability & Everyday Experience

The daily user experience with the Samsung RT38HG5A23S8HL is defined by its extreme versatility. The standout feature is the Convertible 5-in-1 technology, which allows users to tailor the refrigerator's internal configuration to their immediate needs. This flexibility is achieved through several specialized modes:

  • Normal Mode: Standard operation for everyday use.
  • Extra Fridge Mode: Expands cooling capacity for additional fresh items.
  • Seasonal Mode: Adjusts to changing environmental or dietary needs.
  • Vacation Mode: Optimizes energy consumption during periods of low usage.
  • Home Alone Mode: A specialized setting designed for specific household occupancy patterns.

For food preservation, the refrigerator promises up to 15 days of fresh food longevity, supported by the Fresh Room and Multi Flow systems that ensure consistent air distribution. When rapid cooling is required, the Power Freeze and Power Cool functions provide an immediate temperature drop. The inclusion of a Movable Ice Maker adds another layer of user-centric utility, allowing for customized ice management.

Connectivity is a cornerstone of the usability profile. Through SmartThings, users can control the refrigerator with their phone, allowing for remote monitoring and adjustments. This digital integration, combined with the Internal Temperature Control, ensures that the user remains in total command of their appliance from anywhere. The LED Light provides clear visibility of the interior, while the Big Bottle Guard (Deep Door Guard) ensures that larger containers can be stored conveniently in the door.

Design, Build Quality & Efficiency

Samsung has applied a premium aesthetic to the RT38HG5A23S8HL, utilizing a New Elegant Inox AI color scheme and a Stainless Steel door material. The design is characterized by its clean lines, featuring a Flat Door Design and a Recess Handle, which prevents the protrusion of traditional handles, allowing for a sleeker profile in the kitchen. The Left-oriented door configuration and the Easy Clean Back design demonstrate a thoughtful approach to both installation and long-term maintenance.

Build quality is evidenced by the use of Toughened Glass Shelves, which are designed to withstand the weight of heavy cookware and groceries. Hygiene is also a primary design consideration; the inclusion of an Anti Bacterial Gasket helps prevent the growth of bacteria around the door seals, maintaining a cleaner environment for food storage. The Veg Box and specialized Egg Tray are integrated to maximize the utility of the 275-liter fresh food compartment.

In terms of efficiency, the unit is highly optimized. Beyond the

About the brand

Samsung is a global consumer electronics and semiconductor pioneer, widely recognized for high-performance Galaxy smartphones, Crystal 4K/OLED smart TVs, SpaceMax refrigerators, and energy-efficient Smart Inverter appliances.

Categories for Samsung:
RefrigeratorsTelevisions & Smart TVsSmartphones & MobilesLaptops & ComputersAir Conditioners

PriceHunt regularly aggregates and compares live prices for Samsung products across 50+ authorized online stores in India (including Amazon, Flipkart, Croma, Reliance Digital, and Vijay Sales) to help buyers find verified discounts, genuine dealer warranties, and side-by-side spec comparisons.

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Specifications for Samsung 350 Litres 3 Star 2026 Model RT38HG5A23S8HL Bespoke AI Double Door Refrigerator

verified Detailed Specs
kitchenGeneral & Capacity
Freezer CapacityFreezer Capacity : 75 Ltr
Fresh Food CapacityInterior Description : Fresh Food Capacity : 275 Ltr
BrandSamsung
Capacity350 Liters
CertificationEnergy Star, Energy Rating
ColourNew Elegant Inox ai
Door MaterialStainless Steel
Door OrientationLeft
ModelRt38hg5a23s8hl
ac_unitCooling & Performance
Defrost SystemFrost Free Refrigerator with Bespoke AI: Premium Auto Defrost with Powerful Cooling and Long Lasting Freshness. Powered with AI
Hygiene & FreshnessAnti Bacterial Gasket
Special FeaturesAutomatic Defrost, Energy Efficient, Frost Free, Adjustable Shelves, wi-fi Enabled
ecoEnergy & Electrical
Energy RatingEnergy Rating : 3 Star Energy Efficiency
Stabilizer Free OperationAdditional Features : Stabilizer Free Operation (100v - 300v)
Annual Energy Consumption212 Kilowatt Hours per Year
Voltage230 Volts
kitchenInterior & Storage
Shelf TypeToughened Glass Shelves
Specialized CompartmentsEgg Tray
Vegetable BoxVeg Box
Freezer Capacity75 Litres
Number Of Drawers1
Number Of Shelves2
Fresh Food Capacity275 Litres
straightenDimensions & Weight
WeightNet Weight 67.4 kg
inventory_2In The Box & Accessories
Included Components1 Refrigerator Unit
flagTechnical & Manufacturing Details
Country Of OriginIndia
ManufacturerSamsung India Electronics Limited, Samsung India Electronics Pvt. Ltd. Having its Registered Office at: 6th Floor, dlf Centre, Sansad Marg, new Delhi-110001
Part NumberRt38hg5a23s8hl
star_outlineGeneral Specifications
Annual Energy Consumption212 Kilowatt Hours Per Year
Capacity 350 LitersSuitable for Families with 3 to 4 Members
Item Dimensions(WxHxD)(Cm): 63 x 178.5 x 74 cm
Movable Ice Maker (NoteUser Manual can be Accessed from Brand Website)
Samsung Exclusive FeaturesAI Energy Mode
Shelves2
Temperature ControlInternal
Vegetable Drawers1
Generic NameRefrigerator
ImporterSamsung India Electronics Pvt. Ltd. Having its Registered Office at: 6th Floor, dlf Centre, Sansad Marg, new Delhi-110001
Item Dimensions Lxwxh74 x 63 x 178.5 Centimeters
Item Weight67 kg 400 g
Net Quantity1 Count
Number Of Racks2
PackerSamsung India Electronics Pvt. Ltd. Having its Registered Office at: 6th Floor, dlf Centre, Sansad Marg, new Delhi-110001
smart_toyHighlights & Other Features
Features
• Convertible 5-in-1
• Seasonal Mode
• Twin Cooling Plus
• Fresh Room
• Normal Mode
• Control with Your Phone
• Power Freeze
• LED Light
• Up to 15 Days of Fresh Food
• Big Bottle Guard (Deep Door Guard)
• Flat Door Design
• Vacation Mode
• SmartThings
• Home Alone Mode
• Easy Clean Back
• Extra Fridge Mode
• Total no. of Compartments : 2
• Multi Flow
• get Additional 10% Energy Savings with AI Energy Mode. Manage Your Flexible Storage Needs with Convertible 5in1 Technology :
• Recess Handle
• Power Cool
• get Additional 10% Energy Savings with AI Energy Mode. Manage Your Flexible Storage Needs with Convertible 5in1 Technology :
• Normal Mode
• Extra Fridge Mode
• Seasonal Mode
• Vacation Mode
• Home Alone Mode
• Total no. of Compartments : 2
• Control with Your Phone
• SmartThings
• Convertible 5-in-1
• Twin Cooling Plus
• Fresh Room
• Power Freeze
• Power Cool
• Multi Flow
• Up to 15 Days of Fresh Food
• Flat Door Design
• Recess Handle
• Easy Clean Back
• Big Bottle Guard (Deep Door Guard)
• LED Light

User Reviews for Samsung 350 Litres 3 Star 2026 Model RT38HG5A23S8HL Bespoke AI Double Door Refrigerator

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Alternatives to Samsung 350 Litres 3 Star 2026 Model RT38HG5A23S8HL Bespoke AI Double Door Refrigerator

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Samsung 350 Litres 3 Star 2026 Model RT38HG5A23S8HL Bespoke AI Double Door Refrigerator vs. Midea MDRS704FGF46 Side by Side Refrigerator 560 L Inverter Compressor Water Dispenser

Compare live market pricing, specifications, and buying value against its closest competitor

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Samsung 350 Litres 3 Star 2026 Model RT38HG5A23S8HL Bespoke AI Double Door Refrigerator

₹47,990
Samsung
VS Save ₹4,000
bolt Top Rival

Midea MDRS704FGF46 Side by Side Refrigerator 560 L Inverter Compressor Water Dispenser

₹51,990 on Amazon
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Samsung 350 Litres 3 Star 2026 Model RT38HG5A23S8HL Bespoke AI Double Door Refrigerator is currently priced ₹4,000 lower than the Midea alternative, offering stronger upfront value for budget-conscious buyers.
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