The Key : How Corporations Succeed by Solving the Worlds Toughest Problems By: Lynda Gratton
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The Key: Corporations Thriving Through Global Resilience
In the dynamic landscape of modern business, corporations have evolved into titans of industry, amassing vast wealth, power, and human capital. However, with great size comes great responsibility. This is where Professor Lynda Gratton's "The Key" steps in, offering a pragmatic guide on how corporations can harness their unique strengths to tackle complex global challenges.
About the Book
"The Key", published by HarperCollins India, is not just another business strategy book. It's a beacon guiding corporations towards a more resilient and responsible future. With its 272 pages, it delves deep into the heart of organizational change, providing a practical roadmap for companies to step up their game and contribute positively to the world.
The book is structured around the core idea that corporations, by leveraging their resources and capabilities, can address global issues such as climate change and youth unemployment. Gratton draws on her unique research base, including insights from over twenty global companies like Vodafone, Unilever, Tata Consulting Services, and Natura.
Key Takeaways
- Inner Resilience: The book advocates for building inner resilience within corporations. This involves fostering adaptability and robustness to withstand economic shocks and changes in the market landscape.
- Community Anchor: Corporations are encouraged to anchor themselves deeply within their communities and supply chains. This helps create a stronger, more sustainable ecosystem for both the company and its stakeholders.
- Global Impact: By aligning organizational interests with global needs, corporations can actively contribute to solving tough challenges like climate change, youth unemployment, and more.
About the Author
Authored by Professor Lynda Gratton, a renowned figure in the world of management practice at London Business School, "The Key" is a testament to her expertise. She is not just any author; she's considered the leading global voice in human resources, founder of The Hot Spots Movement, and directs the Future of Work Research Consortium with over sixty corporate members.
Gratton's influence extends beyond academia. She's ranked among the top fifteen business thinkers by Thinkers50, a Fellow of the World Economic Forum, and has chaired the WEF Council on the Future of Leadership. With such credentials, her insights in "The Key" carry significant weight.
Book Details
- Binding: The book is available in a convenient Paperback format.
- ISBN-13: You can find this insightful guide using the ISBN-13 number: 9789351770213.
- Language: Written in clear and concise English, "The Key" ensures easy understanding for readers worldwide.
- Publisher Date: First published in January 2015, the book's insights remain relevant and timely even today.
- Publisher Imprint: The book is published under the imprint of Collins Business, a division of HarperCollins Publishers.
The Key serves as an invaluable resource for corporate leaders, HR professionals, and anyone seeking to understand how corporations can succeed by solving the world's toughest problems. It's more than just a book; it's a call to action, inspiring corporations to step up and make a difference.
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