Sony 50 inch (126 cm) BRAVIA 3 Series AI Google K 50S30 (Black) Smart 4K Ultra HD LED TV

Introducing the Sony BRAVIA 3 Series K 50S30: Unparalleled Visual Immersion

Immerse yourself in an unrivaled viewing experience with the Sony BRAVIA 3 Series K 50S30, a masterclass in television engineering. This 126 cm (50-inch) smart TV is not just a window into your favorite movies and shows; it's a visual adventure that will transform your living room into a state-of-the-art home cinema.

Crystal-Clear Picture Quality

The Sony BRAVIA 3 Series K 50S30 boasts an astonishing 4K Ultra HD resolution (3840 x 2160), delivering four times the detail of Full HD. Every frame is brought to life with incredible clarity, making it perfect for streaming high-quality content or enjoying your Blu-ray collection.

At its core lies Sony's powerful 4K HDR Processor X1 and Triluminos PRO technology. These innovations work harmoniously to enhance colors, contrast, and motion, ensuring that every scene is vividly realistic. Whether you're watching sunsets over the Serengeti or navigating the bustling streets of Tokyo, the BRAVIA 3 Series brings them into your home with stunning authenticity.

Experience movies as the director intended with HDR10 and HLG compatibility, while MotionFlow XR 200 keeps fast-paced action smooth and seamless. And with a refresh rate of 60 hertz, you'll enjoy fluid motion even during sports events or gaming marathons.

Dolby Vision Meets Ambient Optimization

This television is equipped with Dolby Vision™ for brighter highlights and deeper blacks. Coupled with Sony's Ambient Optimization technology, the BRAVIA 3 Series automatically adjusts picture brightness based on ambient light levels in your room.

The result? A viewing experience that's perfectly tailored to your environment, ensuring optimal enjoyment day or night.

Sound That Rivaled by Few

The BRAVIA 3 Series packs a powerful audio punch with its 20-watt sound output and Bass Reflex speakers. But it doesn't stop there. Dolby Atmos immerses you in your favorite content like never before, with breathtaking three-dimensional sound that flows above and around you.

Two full-range drivers and two subwoofers ensure deep, rich bass, while the dedicated tweeter delivers crisp, clear highs. Combined, they create a symphony of audio brilliance that truly sets this television apart.

Google TV: Your Gateway to Unlimited Entertainment

Sony has partnered with Google to bring you an unparalleled smart TV experience. With Google TV built-in, you'll enjoy access to thousands of apps and streaming services, all within the easy-to-use interface.

Never lose track of what you're watching again thanks to Watchlist. It keeps your favorite movies and shows just a click away. Plus, with Chromecast built-in and Apple AirPlay compatibility, casting content from your smartphone or tablet is easier than ever.

The included Google Assistant allows voice commands for searching content, controlling apps, and managing tasks around the home. And if you're an Apple user, rest assured that HomeKit and AirPlay are both supported.

Seamless Connectivity & Game-Focused Features

With four HDMI ports and two USB ports, connecting your set-top box, Blu-ray player, gaming console, or USB devices is effortless. The BRAVIA 3 Series also supports ALLM/eARC through its HDMI 2.1 compatibility, ensuring low latency for smooth gameplay.

Gaming enthusiasts will appreciate the dedicated Game menu and features like Auto Low Latency Mode (ALLM) and eARC for enhanced game performance.

A Symphony of Innovation

The Sony BRAVIA 3 Series K 50S30 isn't just a television; it's an entertainment ecosystem designed with you in mind. Its array of cutting-edge features, from its staggering picture quality to its immersive soundstage and intuitive smart platform, create an unmatched viewing experience.

Experience the future of home entertainment today with the Sony BRAVIA 3 Series K 50S30.